Hearing Care News

Our Hearing Check is the world’s leading self-assessment hearing test for hearing care providers around the world. Learn how you can utilize this fantastic tool to drive new clients, who have been pre-qualified as having a hearing loss, into your locations for full assessments.

At Hearing Care Marketing, our single greatest collaborator is AI. We see AI as an opportunity far more of an opportunity than a threat. Already it is leading to massive productivity improvements across many of the strategies that we execute for hearing care providers.

When I first started marketing with the hearing care industry, I often questioned the logic of advertising prices for hearing aids.  But, my views have evolved and I now see Price Promotion as an important branding tool for some hearing care providers.

Many audiologists and hearing care professionals feel that the offer of "Free Hearing Assessments and Consultations"  devalues their skills, training, and expertise. There's another way to remove barriers to addressing hearing loss — a free, 5-minute, do-it-yourself hearing check.