ABOUT US

OUR MISSION


Like you, we believe that the lives of people with hearing loss can be greatly improved by seeking the assistance of Hearing Care Professionals. Our mission is to help Hearing Care Professionals to reach people with hearing loss through effective communication and encourage them to come in for an appointment at your clinic.

 

EXPERIENCED

Our team boasts decades of experience and have invested tens of millions in marketing dollars for clients in the hearing care industry.  We know what works, and just as importantly, what doesn’t.

Work with experts.

 

ONE-STOP SHOP

Despite what over-zealous sales people may have you believe, no one strategy is the “be all and end all”. We ensure that all elements of your marketing program complement each other.

Integrated is better.

 

 

TIME IS MONEY

You won’t need to spend hours briefing our developers, explaining hearing technology, or writing the copy for advertising and promotional pieces. We get it.

We've got you covered.

 

TOUCHSCREEN 

HEARING CHECK


Drive clients with hearing loss into your centres and maximise the value of consulting time.

  • Pre-screen clients in your locations.
  • Offer “Free hearing check. No appointment necessary.”
  • Perform hundreds of screenings at Expos and local events.
  • Generate leads from the waiting room of a medical clinic or pharmacy.

 

LATEST NEWS

LATEST NEWS AND OFFERS

Our Hearing Check is the world’s leading self-assessment hearing test for hearing care providers around the world. Learn how you can utilize this fantastic tool to drive new clients, who have been pre-qualified as having a hearing loss, into your locations for full assessments.

At Hearing Care Marketing, our single greatest collaborator is AI. We see AI as an opportunity far more of an opportunity than a threat. Already it is leading to massive productivity improvements across many of the strategies that we execute for hearing care providers.

When I first started marketing with the hearing care industry, I often questioned the logic of advertising prices for hearing aids.  But, my views have evolved and I now see Price Promotion as an important branding tool for some hearing care providers.

While most of our clients turned their Touchscreen Hearing Checks off during COVID, we were focused on improving the solution in readiness for them being turned back on.  There have been significant enhancements, which you can learn about here.

The Touchscreen Hearing Kiosks will rarely generate much less usage if they're dropped off at a location and forgotten. Successful unattended placement involves a greater level of support and strategic thinking. In this article, we will discuss best practice unmanned hearing kiosks.

Many audiologists and hearing care professionals feel that the offer of "Free Hearing Assessments and Consultations"  devalues their skills, training, and expertise. There's another way to remove barriers to addressing hearing loss — a free, 5-minute, do-it-yourself hearing check.

PROJECTS

LAUNCHING DEAFMETAL AU


DEAFMETAL® jewellery prevent hearing aids from falling off or becoming displaced. They also allow wearers of hearing amplification to dress up their hearing aid and cochlear implants in styles more befitting of their personalities. In Australia and New Zealand, we work with the distributor to launch the product range to resellers and end users.

5

COUNTRIES

$ 50 m+

DOLLARS INVESTED

500 +

PROJECTS

144

HAPPY CLIENTS

TESTIMONIALS

WHAT PEOPLE SAY


“We’ve partnered with Spinach Effect for years, including: hearing kiosks, website, and marketing of My Hearing Centres…. They did great work helping us launch DeafMetal in Australia too. It’s great to work with people who just ‘get it’ straight away.”

Dean Laird

Business Owner

“It’s great working with Simon and his team. The hearing check is a great way to attract people to our centres and we get a great response from advertising.”

 

 

PARTHO PAL

Business Owner

“Simon adds a much-needed resource to our internal marketing team. Briefing work is easy and he helps us to drive new patients into our huge network of centers across the USA with advertising, direct mail, hearing kiosks, and more.”

SHANI SPENCE

Director of Marketing